SATURDAY MARKETING HIJINX: Even though I've never thought of myself as the "business type," sometimes it occurs to me that I could've run a curl pattern in the marketing world. I mean, who ARE these people???Absolut Commits Suicide, Forgets That Mexicans are Tequila Drinkers Anyway and that About 200,000,000 American Vodka Drinkers Are Gonna Be Mad Enough to Kill When They See This AdTo quote Wayne Campbell: "You've got to wonder where the profit is."Or how 'bout:Starbucks Tries to Make Amends With Customers By Offering Free Syrup Shots, Better Espresso MakersYeah. That'll fix what's wrong. Of course what would I know, but here's a suggestion:How about selling a cup of coffee for less than $4? Personally, that's what keeps this committed coffee drinker away from your stores.And while you're at it? Quit calling your joe jockeys baristas. That just pisses people off.Don't thank me, and keep the change.Posted by Alois on
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